The Thread

Find stories to inspire you, ideas from people we admire and our expertise for a home well curated, a wardrobe well put together, a life well lived.

a woman in a white sweater sitting on a couch

Cashmere season

Knits so good you’ll want to wear them every day. Chunky heirloom pieces, whisper-light layering styles, and shimmer and sparkle for dressed-up days.

a woman in a white sweater sitting on a couch

a woman sitting on the floor in front of a couch

a woman in a white sweater leaning against a wall

Really good cashmere

Not all cashmere is created equal, which is why we are part of The Good Cashmere Standard®️, which ensures animal welfare, as well as safe and fair working conditions for farmers. When we know our cashmere has been consciously sourced, it feels even better to wear – and that is why we were the very first British brand to join the scheme.

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The Thread

Discover more stories to inspire you in our online magazine.

Read The Thread

a woman sitting on a bench in a white shirt and black skirt

Tips for seasonal dressing. Ways to wear hero pieces. Love letters to favorite fabrics.

a bathtub sitting in a room with a checkered floor

Relishing the quieter moments. Making space for self-care. Taking time to recharge.

a bed with a bench in front of it in a bedroom

Expert advice for sound slumbers. Creating a sleep sanctuary. Dreamy bed linen.

a candle and lemon on a table next to a rock

New-in fragrances. Seasonal favorites. Ways to scent your home.

a pile of blankets on a chair in a room

Essentials every home should have. Ways to organize your living space. Decorating with seasonal accents.

three children laying in bed together on a white bed

Gifts to welcome them to the world. Outfits for any adventure. Everything for the sweetest dreams.

a dining room with a long table and white chairs

Tablescaping for big meals or casual suppers. Recipes to celebrate the season.

a white box with a bow on top of a table

Ways to say thank you or welcome new arrivals. A little something, just because.